October 6, 2026 · Brand Me
Class Overview
Larissa Scialabbo demonstrated how to create carousel posts that share useful real estate information, build your personal brand, and give readers a clear next step. The session covered designing a five-slide carousel in Canva, customizing text and layouts, and preparing the slides for Instagram.
Class Recording
What You Will Learn
- Choose a real estate topic that is useful to your audience.
- Write a hook that encourages people to swipe.
- Organize your content into a simple five-slide format.
- Customize Canva templates, text boxes, fonts, and layouts.
- Use personal photos to make your content recognizable.
- Download the finished slides and post them as an Instagram carousel.
- Write an engaging caption and a clear call-to-action.
The Five-Slide Carousel Format
- Slide 1: The HookLead with a question, headline, or problem that gives readers a reason to swipe.
- Slide 2: First TipShare one useful idea in clear, easy-to-read language.
- Slide 3: Second TipBuild on the topic with another practical takeaway.
- Slide 4: Third TipFinish the educational portion with a helpful point readers can use.
- Slide 5: Call-to-ActionTell readers what to do next, such as save the post, share it, comment, or contact you.
Key Takeaways
- You can create valuable content without having a new listing or closing.
- Keep each slide focused on one idea and make the text easy to read.
- Adapt templates to your voice, photos, and audience.
- Give your caption and final slide a clear purpose.
- The session also discussed adding music to Instagram posts as part of the publishing process.
Put This Class Into Action
- Choose one question buyers or sellers frequently ask you.
- Draft a hook, three helpful tips, and a call-to-action.
- Create your five slides in Canva using consistent fonts and layouts.
- Download the slides and check that they are in the correct order.
- Publish your carousel on Instagram with a caption that invites a response.
Handouts & Templates
Larissa’s four carousel formats/templates are expected October 7. They will be added to this page once received.